Aize imagebank
www.aizeimages.com
Updated
Photography
Photography is a key part of the way we communicate the essence of Aize. A single image cannot convey our entire brand story, but all images should align with our brand.
Always choose photos that have one or more of these attributes:
- High photographic quality
- High relevance to what they are used for
- A single focus in each image Authenticity
Avoid photos that feel like generic stock photography or that employ visual metaphors for topics that would be better conveyed using real-world images.
Locations photos convey specific industries or real-world projects. Choose compositions that are balanced, uncluttered and authentic.
Photos of people (clients, staff or end-users) sohlud feel natural and authentic. Avoid posed shots, especially on a white background.
Focus, symmetry and compositional harmony are key to expressing Aize as a brand of quality.
Semi-abstract photos, which combine the simplicity of an abstract image with the storytelling of a location photo, are useful for expressing general themes.
Colour grading
All photos used by Aize need to be graded so that they all feel part of a suite of images rather than a dispirate collection of photos from various sources. All Aize photos are
graded with a bias towards blue.
Sometimes the blue bias is very subtle. In this case the result is a slightly bluer sea and sky.
Sometimes the blue bias is more noticable. In this case the grey has taken on a much bluer hue while maintaining warm colours of the worker’s clothing.
Image bank
Visit our image bank to download and use our photos.
Country specific images
Aize Norway
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Cras nibh lectus, lacinia sit amet aliquam sed, consectetur eget dolor. Suspendisse id risus iaculis risus malesuada euismod in ut nunc.
Aize Scottland
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Cras nibh lectus, lacinia sit amet aliquam sed, consectetur eget dolor. Suspendisse id risus iaculis risus malesuada euismod in ut nunc.